NEW YORK-TOKYO is ONLINE FASHION NEWS + CREATIVE AGENCY to connect NY, Tokyo, and global market.
Industry Report Series
NYT connects brands to global opportunities in Fashion, Action Sports, Lifestyle, Design and Entertainment.
Founded in 2002, NYT (New York – Tokyo) is a NYC – based creative agency that is uniquely positioned across the Eastern and Western hemispheres.
NYT started with New York – Tokyo Music Festival 2002 which brought Japanese and US music worlds together in NYC at multiple venues for 4 days. This unique Festival helped promoting NYT brand and logo awareness strong.
Since then, for 10 years, NYT has been connecting brands and consumers through events, media, marketing communications, and unparalleled client services.
Our forte is the ability to develop cross – platform that is digitally integrated and engaged in global media, marketing and creative network coupled with a powerful reach and insight, especially on next-generation consumers.
SERVICES BY CAPABILITY
• Others: Licensing, Public Relations, Sponsorships
• Digital Strategy
• New York – Tokyo community
SERVICES BY CATEGORY
• Action Sports
|CLIENT LIST & WORKS|
Please refer to our CLIENT WORKS page
|SERVICES [A] CONSULTING|
NYT helps many global brands connect with consumers through access to unique properties. We create integrated marketing solutions that help clients build brand loyalty and deliver results.
Our scope of services include:
• Strategic planning
|SERVICE [B] CREATIVE|
With an in-house team consisting of young yet experienced professionals including brand architect, art director, designer, photographer and IT technician, we take responsible for the entire creative production process. Inspired by the trends and technologies of the world’s media capitals: New York and Tokyo, our creations are high quality and forward thinking.
• Visual Design
• Media production
|SERVICE [C] EVENT|
Since the company’s start with New York – Tokyo Music Festival 2002, the event (from planning to marketing and production) has been one of our main services. For the past 10 years, we’ve owned, managed, and represented over 300 fashion, sports, art/culture, lifestyle, and entertainment events across NYC and major cities in the US.
For our clients, these events are a huge part of marketing, reaching their audience and customers by having them experience the brands
From building large-scale expo/festivals to managing event series, creating private celebrity parties, and hosting one-off events, we work closely with clients to implement programs that bring the brand directly to the target audience.
NYT creates events around the effective sales and marketing platforms for our clients.
Our Events services include:
• Product launches, demonstration, sampling
|SERVICE [D] OTHERS|
NYT offers leading expertise in a number of fields, including arts, entertainment, brands, and celebrity properties.
Whether our clients are looking for a property to license or trying to license their own brand, NYT connects them with opportunities.
NYT provides our clients with comprehensive public relations services, focusing on publicity: raising awareness and building positive reputations for brands through online and offline media, marketing and events.
NYT’s sponsorship services include: sponsor evaluation, contract negotiation, strategic program development, on-site management,
|SERVICE [E] DIGITAL STRATEGY|
Creative, events, promotion, public relation and others … In every platform we create, digital is integrated. But beyond that, we work on more specific digital strategy for our clients’ business objectives
We specify our client’s vision, goals, opportunities and initiatives in order to maximize the business benefits of digital initiatives to the company.
Our partner team consisting of experienced digital strategist and digital marketing engineer build the programs which deliver results, and make it work for our clients.
Our services cover
• Web sites
|NEW YORK -TOKYO COMMUNITY|
• 25,000 people with demographic data on Mailing List
For further company information, case studies, service inquiries, and others, please contact, taeko [at] newyork-tokyo.com